Real-Time Monitoring in VwD: Stay Ahead of Risks

In today’s fast-paced creator ecosystem, content evolves rapidly, making it critical for brands to stay updated in real time. VwD’s Real-Time Monitoring feature empowers you to continuously track creators’ content, ensuring brand safety and regulatory compliance without missing a beat. This guide explains how to leverage VwD’s Real-Time Monitoring capabilities, from understanding flagged content to receiving alerts about newly uploaded posts.

What Is Real-Time Monitoring?

Real-Time Monitoring is VwD’s ability to track and analyze new content uploaded by creators across major social platforms. As soon as creators you’ve added to your organization post new content, the system:

Scans for sensitive or non-compliant content based on your defined thresholds.
Flags content that may pose risks to your brand or violate compliance standards.
Sends instant email notifications for flagged content, ensuring you’re always in the loop.

Why Use Real-Time Monitoring?

Proactive Risk Management
Catch potential issues before they escalate by identifying risky or inappropriate content as soon as it’s posted.

Regulatory Compliance
Maintain adherence to FTC, FINRA, and FDA regulations by continuously monitoring creators for violations.

Brand Safety Assurance
Protect your brand’s reputation by keeping tabs on creators’ evolving content and ensuring ongoing alignment with your values.

How Real-Time Monitoring Works

Step 1: Adding Creators

Real-Time Monitoring with VwD is ready to be used as soon as a creator is uploaded and the initial scan is done. This applies whether they are added manually or through a bulk upload.

Step 2: Enabling Monitoring

In order to enable a creator monitoring, simply click on the Monitoring toggle on creator card or a creator page.

Switched on monitoring will keep being on your creator pages as a green indicator.

Step 3: Continuous Scanning

The platform scans creators’ social profiles for newly uploaded content, analyzing:

Videos
Images
Captions
Audio (where there are recognizable words on the background, whether said or sung in a song playing on a background)

Step 4: Content Analysis

New content is analyzed against your organization’s Sensitivity Scorecard thresholds and compliance frameworks. VwD identifies:

Sensitive categories (e.g., violence, hate speech, drugs).
Non-compliant content based on FTC, FINRA, or FDA standards.

Step 5: Notifications

Flagged content triggers instant email notifications to the account owner and designated team members. Notifications include:

The creator’s name and platform.
Summary of the changes and how the content was flagged.
A direct link to the flagged post for quick review.

How to Review Flagged Content

Open the Creator Profile

Navigate to the "Creators" tab.
Click on the name of the creator with flagged content.
Click on any content alignment or compiance category to see all the flagged posts.

Take Action

If the flagged content poses a significant risk, consider:
- Removing the creator from your campaign list.
- Contacting the creator for clarification or resolution.
Document the flagged content for compliance reporting.

Managing Notifications

Email notifications are a critical component of Real-Time Monitoring, keeping you informed about flagged content as it happens.

How to Manage Notifications:

Navigate to the "My Organization" page.
Navigate to the members list.
Customize which members receive the flagged content alerts.
Save your preferences.

Tips for Maximizing Real-Time Monitoring

Set Sensitivity Thresholds Carefully
Adjust thresholds in your Sensitivity Scorecard to ensure flagged content aligns with your brand’s priorities.

Respond Promptly to Notifications
Address flagged content as soon as possible to minimize potential risks or non-compliance issues.

Review High-Risk Creators Frequently
Focus on creators with higher sensitivity scores, as they’re more likely to produce risky content.

Document Issues
Maintain a record of flagged content for internal discussions, compliance audits, or creator feedback.

FAQs

Q: What platforms are supported for Real-Time Monitoring?

VwD currently supports monitoring on Instagram, TikTok, YouTube, X (formerly Twitter), Facebook, and Instagram. Additional platforms may be added in the future.

Q: How quickly does VwD detect new content?

The system typically scans and flags new content within minutes of it being uploaded.

Q: Can I receive notifications for specific creators only?

Not at the moment. Notifications are sent for all creators in your organization. Customizable alert settings are planned for future updates.

Q: Does Real-Time Monitoring include private or deleted content?

No, VwD only monitors publicly available content. Deleted content cannot be flagged retroactively. However, if a post was deleted after the initial scan by VwD platform happened, the platform will still keep a snapshot of the content.

Stay Ahead with Real-Time Monitoring

VwD’s Real-Time Monitoring feature ensures you’re never caught off guard by creators’ evolving content. By proactively identifying risks and compliance issues as they arise, you can confidently manage your campaigns, protect your brand, and maintain regulatory adherence.

Get started with Real-Time Monitoring today and take the first step toward a safer creator ecosystem. For assistance or questions, contact us at hello@vwd.ai.